Neon signs have become neon art; artists and collectors love the colors and style.
The medium has moved from its advertising and signage roots to being a contemporary art form.
Here, we explore why neon art is hot and how it's disrupting art markets around the World.
Neon art started in the early 20th century when neon was invented. Initially used for signage, neon was soon famous for its bright glow.
Artists started adding acrylic paint to create neon art, using its bold colors to make unique and stunning pieces.
But it wasn't until the late 60s that artists started using neon as an art form.
The colors and glow of neon art set it apart from other art forms.
Unlike paintings or sculptures, neon sign art glows, adds urban cool and personality to spaces, and changes the space.
Neon art is popular because of its versatility and emotional connection.
The colors and intensity can create energy and excitement, and the endless possibilities for customization mean artists can create one-off and deeply personal custom neon art.
Custom neon signs can grab attention, make a visual impact, draw the eye, and highlight important details.
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